How to increase conversion by centralizing great content on your website

Published On July 27, 2015
27. Juli 2015 durch
How to increase conversion by centralizing great content on your website
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All the benefits of YouTube and Slideshare in Odoo Slides

Content is king, distribution is queen, and she wears the pants.

– Jonathan Perelman, VP of Agency Strategy at BuzzFeed

In the beginning, there were forums. Communities then moved on to blogs and, after that, to social media. All the while, still hungry for their favorite food – great content. As companies began to realize the impact great content could have on a business, everyone jumped on the content production bandwagon and SEO became a thing.

Awesome SEO optimized content is vital; but how many people are communicating like they did in 2007 when it’s 2015? More than you can imagine. And that’s because not much thought goes into context and even less into sharing. Is everything you post on social media appropriate for social media? How many lengthy posts must users endure before businesses understand what it feels like to be on the other side of the fence?

The truth is, due to the nature of the material, businesses (and users) often need to use lengthy content that can’t be shortened or translated into an infographic. How about simply changing platform?

Announced with the Odoo Online 2015 Summer Release, Odoo Slides provides you with a new way to share material directly on your website.Odoo Slides has all the advantages of YouTube and Slideshare, with none of the disadvantages.

Learn how to appropriately distribute content from your main communication channel.

More on: How to increase conversion by centralizing great content on your website

How to increase conversion by centralizing great content on your website
Administrator 27. Juli 2015
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